Six business owners. Eight weeks. One mission: walk out with a content engine that never runs dry.
 

Week 1 — Arm yourself.
Before you shoot a single frame, you learn the game: camera and phone filming that doesn't look amateur, what's actually trending (and why), the different types of content that convert, and your content pillars. The categories that become your brand's creative backbone. This is the foundation everything else builds on.
 

Weeks 2–7 — Six businesses. Six takeovers.
Here's where it gets real. Each week, we descend on a different participant's business. They run their business like normal — and the rest of the group, plus me, becomes their content crew for the day. Multiple angles, multiple pillars, real footage of a real business in motion. No stock content, no staged nonsense. By the end of six weeks, every business owner has been both the subject and the creator, they've built content for five other businesses and had five other people build content for theirs.
 

Week 8 — The edit is where the magic happens.
Raw footage means nothing if it doesn't hook someone in the first three seconds. Final week is all about editing: pacing, cuts, sound, retention, turning footage into content that converts.
 

And it doesn't end at week 8.
Every Mentor graduate gets lifetime access to a private community where I drop algorithm updates, editing tips, and ongoing feedback — so you're never creating in a vacuum again.

The Catch?  There are only 6 spots per intake. This is fully in person. 

Register interest below to be the first to know the drop!